Hello all! I've thought about this for months and have read everyone else's discourse on the AB subreddit but finally thought I would throw in my two cents. The big question:

Why Korean skincare?

Korean skincare, in my experience is innovative, clever and cute--all at once. It has a way of bringing people together from around the world (as like other communities would), online and offline. Korean skincare (and makeup) generally promotes for self-care to yourself and allows opportunity to express yourself, however you like. This slice of the beauty community also gives room for ample discourse on a range of products and services while giving the platform for growth and opportunity.

• water/ tea
• water bottle for liquids when in bed
• cold/flu meds
• minimal food intake
• garlic pills
• more water 

Most of the above are self explanatory, but the flu/ bad colds can affect a person differently. One might gets the runs while another loses their hearing temporarily (I lost my hearing and sense of smell, but was so hungry because I could still taste).

Just to help your body out, you need to keep fluid intake up up, more than you usually would, and should reduce food intake in case you get the runs, but you need to feed yourself to keep yourself strong while your body fights the bad germs! Garlic pills are helpful too, but careful as they are a blood thinner. It didn't stop me--I took about 60. Don't do that.

Here's just a few things that Sephora and Ulta should really be doing:

Cut the Asian beauty inspired crap.

I'm pointing the finger at Sephora more or less, with it's "K-beauty skincare", and "Asian Beauty" routines which just seems like a new angle to market mediocre, mid-performance prestige products to consumers.  

Instead, both stores should stock actual products from Korea, Japan, Taiwan, China and other areas, and market it as "beauty from abroad".  It could be products are known but maybe harder to come across online (L'herboflore masks); well known products that might able to be sold in Sephora and Ulta (Etude House, Holika Holika, Peripera, etc) or a mixture. Just a thought: since princes themed brand Too Faced does pretty well, why not add Etude House to the mix?