Purchased from Target fairly recently, the Laneige's Brightening Kit contains four sample sized products, retailing for ~USD$12 + tax.


 Another note, I am well aware of Laneige/Laneige USA's removal of their products in Target, to be sold in Sephora later this in September. I take it as an effort to maintain their "department store" brand image of their parent company, Amore Pacific. I do find that it makes their brand become elitist, given the price points of Sephora and it's own image. Laneige being in Target made the introduction of K-beauty available to wider audience, especially to those who were solely Target shoppers and also who weren't as beauty obsessed.

Now Sephora has another brand to toot its "K-beauty" horn with, and I'm a little bored with that. I wish the US had Olive Young, Sasa or Watsons, one that is like ULTA but carries much more foreign brands, at similar prices to the original pricing--just to drive more traffic to brick-and mortar stores. But as always, this is about sales and more profits, not about making skincare products available to the masses.



laneige multi cleanser


About a year ago, I have went through another trial sized version of this cleanser, of which had noticeable, rough, exfoliating microbeads. I am confused, because this tube of the very same cleanser, does not feel rough. Before, I had to use it as a second cleanser and only whenever I needed to exfoliate, otherwise I would feel dry, stripped and see more dry patches on my cheeks.

My guess is the Multi Cleanser was reformulated. Now, the cleanser is almost a cream and helps to melt away makeup. It doesn't not work well on Herione Make Super Waterproof Mascara (few products do, lol) but instead, helps to remove my face makeup and sunscreen that my cleansing oil didn't remove.



ingredients


water, glycerin, stearic acid, myristic acid, peg 33, potassium hydroxide, butylene glycol, proplyene glycol, laureth 4 phosphate, cellulose, lauric acid, lauryl phosphate, papain, camellia sinensis leaf extract, lactobacillus/water hyacinth ferment, mannitol, hydrolyzed wheat protein, lauramide dea, peg 100 searate, glyceryl sterate, disodium edta, polymethyl, methacrylate, peg 75, fragrance, parfum

notable goodies:

• myristic acid - cleansing agent, but can be drying
• papain - papaya!!!
• camellia sinensis leaf extract
• lactobacillus/water hyacinth ferment - friendly bacteria, helps with acne treatment.

When mixed with a bit of water, the cleanser does foam up only to a thin, milky consistency.






laneige bright renew original serum

I actually just purchased the full size of this serum after seeing it on clearance at Target, while on a road trip. While it's fragranced like the stereotypical but distinct Laneige flower/ocean combo, the serum seems to performance rather alright, particularly on the apples of the cheeks.




ingredients




water, butylene glycol, dicaprylyl carbonate, squalane, dipropylene glycol, caprylic/capric triglyceride, dicaprylyl ether, niacinamide, 1, 2-hexanediol, silybum marianum fruit extract, broussonetia kazinoki root extract, camellia sinensis leaf extract, glycyrrhiza glabra (licorice) root extract, natto gum, beta-glucan, butyrospermum parkii (Shea) butter extract, stearyl glycyrrhetinate, ginkgo biloba leaf extract, c12-20 alkyl glucoside, c14-22 alcohols, glycerin, glyceryl stearate, disodium edta, cetearyl alcohol, stearic acid, ethylhexylglycerin, inulin lauryl carbamate, xanthan gum, carbomer, caprylyl glycol, tromethamine, polyglyceryl-3 methylglucose distearate, propanediol, hydrogenated lecithin, hydroxyethyl aacrylate/sodium acryloyldimethyl taurate copolymer, fragrance, parfum


notable goodies:

• niacinamide - to aid with brightening
• silybum marianum fruit extract - milk thistle, to helps with anti-wrinkle and firming of the skin
• camellia sinensis leaf extract - green tea extract, for acne troubles
• broussonetia kazinoki root extract - skin conditioning
• glycyrrhiza glabra (licorice) root extract - for more brightening, even if just a temporary effect
• butyrospermum parkii (Shea) butter extract - for skin conditioning
• ginkgo biloba leaf extract - anti-oxidants and goodness for the skin

The serum is runny and spreads over the skin with ease, taking little time to sink into the face and hydrate. It dries down with no stickiness or tacky surface and leaves the skin surface feeling soft to the touch. While it doesn't linger after application, the perfumed scent can be a bit much, so be careful if you are sensitive to scents, or dislike perfumed products. 







laneige bright renew original cream

This cream seemed too much like an in between of the serum and water sleeping pack--almost a moisturizer but too thick to be a serum.


ingredients

Water, Butylene Glycol, Glycerin, Dimethicone, Cyclopentasiloxane, Niacinamide, Cyclohexasiloxane, Ascorbyl Glucoside, Camellia Sinensis Leaf Extract, Yeast Extract, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Cetyl Ethylhexanoate, Hydrogenated Polyisobutene, 1, 2-Hexanediol, Dimethiconol, Tribehenin, Cetearyl Alcohol, Glyceryl Stearate, Inulin Lauryl Carbamate, Polyacrylate-13, Ammonium Acryloyldimethyltaurate/VP Copolymer, PEG-100 Stearate, Polyisobutene, Stearic Acid, Hydrogenated Lecithin, Ethylhexylglycerin, Polyglyceryl-3 Methylglucose Distearate, Polysorbate 20, Caprylyl Glycol, Disodium EDTA, Fragrance



With a floral scent, the Bright New Original Cream is light but the perfumed scent adds weight, giving the illusion of a thicker moisturizer. While it spreads well onto the skin, it left my skin a little tacky once dried. I prefer a gel cream with a similar amount of hydration levels, giving the ability to layer. This cream doesn't layer well, but can act as a barrier, to lock in any hydrating layer underneath.














laneige water sleeping mask

Like many other beauty junkies, this product is hands down, my favourite Laneige product. I wouldn't say it's my favourite sleeping pack by far, but I do see consistent results. To date, I have purchased and used about five of the full size jars.



ingredients

Water, Butylene Glycol, Cyclopentasiloxane, Glycerin, Cyclohexasiloxane, Trehalose, Sodium Hyaluronate, Oenothera Biennis (Evening Primrose) Root Extract, Prunus Armeniaca (Apricot) Fruit Extract, Beta-Glucan, Chenopodium Quinoa Seed Extract, Ascorbyl Glucoside, Magnesium Sulfate, Zinc Sulfate, Manganese Sulfate, Calcium Chloride, Potassium Alginate, Ammonium Acryloyldimethyltaurate/VP Copolymer, Polysorbate 20, Dimethicone, Dimethiconol, Dimethicone/Vinyl Dimethicone Crosspolymer, Propanediol, Ethylhexylglycerin, Stearyl Behenate, Polyglyceryl-3 Methylglucose Distearate, HYDROXYPROPYL BISPALMITAMIDE MEA, Inulin Lauryl Carbamate, Alcohol, 1, 2-Hexanediol, Caprylyl Glycol, Carbomer, Tromethamine, Disodium EDTA, Phenoxyethanol, Fragrance, CI 42090


Most notably, the sleeping pack's scent is both flower and ocean-themed. It's not lingering, but you can smell it, once the lid is removed. The pack is blue, clear and like jelly.

About a quarter sized is enough for the face, and once applied you feel a rush of hydration to the skin. The pack sinks well into the skin but I do suggest waiting a bit for this to dry before going to sleep--the pack takes a bit to dry and can transfer to your pillowcase, if you one to roll around in bed, at night.

Once dry, the Water Sleeping Mask leaves the faces noticeably soft to the touch. Is it worth the ~$25 price tag (at least as it's priced at Target) for the full size? Potentially. I do find other, more affordable packs equally as comparable but I find myself repeatedly coming back to this Laneige sleeping mask for its brightening results and for how soft my face feels, after each use.




Thanks for reading!